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Why I Love Seasonal Business Goal Setting (And Why You Might Too!)
The approach of Season and nature-based business goal setting transformed my business without wreaking havoc on my nervous system or leaving me feeling like I'm constantly falling short. It's given me permission to grow at a pace that feels good while still making meaningful progress.
If you're tired of feeling like you're swimming against the current of traditional business planning, maybe it's time to try something different. Something that works with your natural rhythms instead of against them.
Remember, business growth doesn't have to feel forced or uncomfortable. Sometimes the gentlest path forward is actually the most sustainable one. And isn't that what we're really after - building something that lasts?
What season are you in right now, and what goals are calling to you? I'd love to hear how you might adapt this approach to your own business journey!
2024: A Year of Being Creative
A summary of what I accomplished in my year of CREATIVE. How I attribute my success to my Word of the Year and a Seasonal Business Planning approach.
An Overlooked Opportunity: The Back-In-Stock Button
Discover how a simple back-in-stock button can transform your Shopify store—recover lost sales, gain customer insights, and build trust with this game-changing eCommerce strategy for small business owners.
How to show up authentically on social media as a business
In today's digital landscape, consumers crave more than just polished product shots and sales pitches. They want to connect with brands that feel real, transparent, and human. For product-based businesses, creating an authentic social media presence isn't just a marketing strategy—it's a fundamental way to build trust, loyalty, and meaningful relationships with your audience.
Ready, Set, Launch! A Shopify Checklist
If you are taking the DIY route to creating your Shopify site, this checklist is a must-have!
Created by a Shopify Expert who has built and worked on 100's of Shopify sites, this is my personal checklist to make sure no setting or feature is left undone.
This is a PDF download ready for you to print out and use for your site launch, rebrand or Shopify theme update.
The Maker’s Guide to Line Sheets: Selling Wholesale Made Simple
Streamline your retail buying with our latest line sheet tips! Learn how to create professional, clear, and effective line sheets to boost your sales and impress clients. Perfect for small business owners and wholesalers alike!
The Real Cost of Small Business Services
Are you struggling to budget for essential small business services? This comprehensive guide breaks down the actual costs you should expect to pay for professional services in 2025. From bookkeeping and legal services to marketing and business coaching, we've compiled real pricing data to help small business owners make informed decisions about their service investments.
Calm Marketing: The 3rd Way
Discover the rise of Calm Solopreneurs: the alternative to Bro Marketers and Girl Boss entrepreneurs dominating social media. These focused experts master 1-2 skills, prioritize authentic connections, and deliver real value without the hype. Found in quiet corners of digital spaces like Threads, Pinterest, and private communities, they're building sustainable businesses at their own pace. Join the growing movement of entrepreneurs who choose authentic expertise over aggressive marketing, proving success doesn't require flashy tactics or unrealistic promises.
How to Get Your Products Discovered by Being a Guest on Podcasts
Do you have a problem getting discovered by your ideal customers?
Social media has become a harder way to get your brand discovered as there is so much noise and competition.
If only you could tell your brand story, the unique problems your product solves, or explain the transformations your clients get in a longer form than a 10-second reel, then I highly recommend you consider adding Podcast Guesting to your Discoverability marketing plan.